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Electric vehicle manufacturer BYD will enter the Turkish market with ALJ Turkiye

Ali Haydar Bozkurt, President and CEO of ALJ Turkiye, said, “We are excited to present the latest electric technology models of BYD, the world’s leading electric vehicle and battery manufacturer, to the Turkish market for the first time.”

BYD (Build Your Dreams) and ALJ Turkiye, one of the world’s leading electric vehicle and battery manufacturers, signed a letter of intent for the Turkish distributorship of BYD’s electric passenger and commercial models.

According to the joint statement of BYD and ALJ Turkiye; ALJ Turkiye, which has been carrying out the Turkiye distributorship activities of Toyota for 14 years, Lexus since 2016 and investing in the Turkish automotive sector for 25 years, will carry out the sales and after-sales services of the innovative and environmentally friendly electric vehicles of the BYD brand with this agreement.

BYD, which has sold more than 3.5 million vehicles globally so far, plays a leading role with its ‘blade battery’ technology that offers high range, performance and safety together with its wide electric product range, premium design and high-quality understanding. BYD also stands out as the only electric vehicle manufacturer in the world that develops its own powertrain systems, batteries, automotive semiconductors, electric motors and engine control systems.

Michael Shu, General Manager of BYD Europe and Head of BYD International Cooperation Department, gave his views on the subject in the statement, stating that they are very excited to present BYD’s high-tech product range to Turkish consumers, they said: “We believe in the potential of the Turkish market and we are very excited to present BYD models with world-leading technologies in coordination with ALJ Turkiye, which has achieved successful results in the automotive industry.”

‘BYD will have an important position in Turkiye with ALJ’s deep-rooted experience’

ALJ Turkiye President and CEO Ali Haydar Bozkurt stated that ALJ Turkiye, which has been making significant investments in the Turkish automotive industry for the last 25 years, has made another investment with the distributorship of BYD.

Bozkurt said, “As ALJ Turkiye, we are excited to present the latest electric technology models of BYD, the world’s leading electric vehicle and battery manufacturer, to the Turkish market for the first time. ALJ’s deep-rooted experience and high reputation in automotive distributorship will greatly contribute to the BYD brand having an important position in the Turkish market. We are confident that BYD’s electric models will be highly appreciated by automobile enthusiasts in Turkiye.’

Source: AA / Prepared by Irem Yildiz

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