Business

Meditation apps market to reach nearly $7 billion in 2026

In the US, we see that the most purchased online health apps are in the meditation category. Because 34% of purchases are made here.

The Covid-19 outbreak was declared a pandemic by the World Health Organization as of March 12, 2020. The pandemic period, which was difficult and stressful to deal with, affected people’s not only physical but also mental health. In the early periods, the uncertainty on the effects of the disease and the changes it created caused insecurity, fear and anger in the society. More than 6.5 million people died worldwide.

At this point, in addition to habits to strengthen metabolism, good living platforms aimed at protecting mental health came to the fore. In these difficult days when people are psychologically worn out, yoga and meditation practices have increased their popularity. In fact, searches for yoga apps for beginners increased by 65% between 2019 and 2020, according to Google. 52 million meditation mobile apps were downloaded in 2019.

Source: Webrazzi / Translated by Irem Yildiz

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