İSTANBUL — Turkey E-Commerce Week will bring together entrepreneurs, investors, and leading corporate brands in Istanbul to shape the future of the country’s rapidly expanding digital commerce industry, now valued at $90 billion.
Organized by the Ministry of Trade in cooperation with the Association of E-Commerce Operators (ETİD) and the Union of Chambers and Commodity Exchanges of Turkey (TOBB) E-Commerce Council, and with Anadolu Agency (AA) as the Global Communication Partner, the event will take place on November 21–22 at the Istanbul Lütfi Kırdar Congress Center.
This year’s event, held under the theme “Future-Commerce,” will feature S2B (Startup to Business) Meetings, bringing together startups, investors, and corporate brands under one roof to create new collaboration opportunities.
According to a joint statement from event partners, the S2B platform aims to match the innovative solutions of startups with the needs of large-scale companies, providing a space where strategic partnerships and next-generation collaborations can take root.
“Future Factory”
In addition to the S2B meetings, the event will feature a “Future Factory Zone,” designed to showcase the creativity of young entrepreneurs, startups, women leaders, universities, and technology parks.
The statement noted that within the Future Factory, participants will have the opportunity to explore new-generation business models through AI workshops, entrepreneurship games, and innovative training modules. The area will also host networking sessions, project presentations, and interactive experiences, offering participants a dynamic innovation ecosystem.
Digital Economy
Highlighting that Turkey’s digital trade volume has reached $90 billion annually, organizers stated that Turkey E-Commerce Week will bring together a broad ecosystem — from investors and entrepreneurs to SMEs, marketplaces, logistics firms, payment systems, and academics.
Panels such as “AI-Driven Transformation in Commerce,” “Behavioral Science and Consumer Mindset,” and “Roadmaps for Startups” will explore the future of the sector. The event will also include the Turkey E-Commerce Awards Ceremony, honoring the leading brands, entrepreneurs, and producers driving digital transformation.
Masterclasses and workshops will offer hands-on learning opportunities covering topics such as digital campaign design, user experience, data analytics, and social media strategies.
Additionally, digital exhibitions and art installations blending technology, art, and culture will be showcased throughout the venue, offering participants a unique and immersive experience.
Source: Anadolu Ajansı/ Prepared by: İlayda Gök