Business

Two important partnership deals from Togg with SMART-iX and Etiya

Togg has signed a strategic business partnership with SMART-iX, a technology company that produces solutions for user experience using artificial intelligence, and Etiya, a global software company of Turkiye.

In the first quarter of 2023, Turkiye’s Automobile Initiative Group (Togg), which is preparing to take off the C SUV, its first born electric smart device, has made two important strategic collaborations that will expand the ecosystem formed around its smart device, which is a part of the mobility ecosystem.

Togg signed an agreement with SMART-iX, a technology company that produces solutions for user experience using artificial intelligence, and Etiya, a global software company in Turkiye, with a ceremony held in IT Valley.

Setting out with the aim of offering much more than a car connected to the services it calls Smart Life, Togg has signed a strategic business partnership with SMART-iX, the startup founded by Turkish entrepreneur Mehmet Arziman in Germany, to develop smart life solutions.

Innovative solutions that center the user will be developed

Working on solutions that will provide users with a comfortable mobility experience such as smart energy solutions, smart living solutions in smart cities and new mobility services, Togg will develop innovative solutions that center the user in a smart mobility ecosystem with SMART-iX.

Aiming to provide an uninterrupted experience to its users with the vision of USECASEMobility, its globally registered differentiating approach, Togg will also work with the global software company Etiya in its efforts to meet the instant needs of users from all touch points with a personalized experience.

Etiya, which offers digital transformation applications based on customer experience with its artificial intelligence supported product portfolio, will take part in digital developments together with Togg engineers to provide a unique user experience.

“We will develop new technologies together”

Togg’s CEO M. Gurcan Karakas, whose views are included in the statement, stated that cooperation is very important for the growth of the mobility ecosystem and the development of new technologies. “While designing our smart device, we continue to work to establish the ecosystem with the business models it will need. At this point, we attach great importance to our collaborations with startups and globally competent companies that play a critical role in shaping the mobility ecosystem. We are happy to partner with Etiya, a startup that produces technological solutions for a smarter life like SMART-iX, and Turkiye’s global software company, and we believe that we will create sustainable value together.”

“We are working for the smart mobility ecosystem”

Mehmet Arziman, the founder and CEO of SMART-iX, stated that they are very excited about the Togg strategic partnership and said, “Our cooperation with Togg is an important step we have taken to grow our company. We become a part of an uninterrupted and comfortable experience process, especially with the technologies we have developed based on artificial intelligence in terms of user experience. Together with Togg, we aim to develop innovative solutions that center the user in a smart mobility ecosystem.”

“We produce solutions for instant needs”

Etiya Co-Founder and CEO Aslan Dogan stated that as a company based on user experience, they are more than happy to make a strategic partnership with Togg, which stands out with its user-oriented approach, “With this collaboration, we are transforming our products and services, which we previously developed with telecommunication industry standards, for the mobility industry. With our digital user platform, which is at the center of the Togg mobility ecosystem, we develop technologies that enable perfect management of all interactions that touch users. We will continue to develop solutions to meet the instant needs of users.

Source: Trthaber / Translated by Irem Yildiz

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