Ecomercek, a platform that accompanies consumers’ purchasing and discovery journeys for a healthy and sustainable life, arising from the Eczacibasi Group’s in-house entrepreneurship program, received its second investment of $125 thousand from Eczacibasi Momentum.
Ecomercek, which was born from the Eczacibasi Group’s in-house entrepreneurship program established to enable innovative ideas to come to life and received its first investment in February 2022, received its second investment of $125 thousand from Eczacibasi Momentum.
Focusing on conscious consumption, Ecomercek offers solutions to transform consumption habits as a platform that evaluates each ingredient in cosmetics, skin care, personal hygiene and home care products used in daily life with a holistic approach, according to both their environmental and health effects, in the light of scientific and academic data.
Eczacibasi Momentum aims to support Eczacibasi Group’s in-house entrepreneurship programs, to support the development of innovative solutions and the achievement of scalability by incorporated enterprises.
Eczacibasi Momentum Investment Manager Berktug Incekas said;
“As Eczacibasi Momentum, we made seven investments this year, including new and follow-on investments. Our support to the Ecomercek startup, which we believe will transform consumption habits, continues with our second round of investment.”
Ecomercek Founder Serpil Karadag stated that there are thousands of cosmetics, skin care, personal hygiene and home care products in the market and said:
“Based on data obtained from international scientific studies and academic publications, as well as the EU and Turkiye Cosmetics Regulation, we developed a platform and application in Turkish with our expert team and academic collaborations. On our website (www.ecomercek.com) you can find information about approximately 35,000 different ingredients and access detailed analysis of thousands of products containing these ingredients. Our Ecomercek mobile application was launched for Android users in September. It will be released for the iOS platform in November. Thanks to the application, you can easily see the effects of the ingredients of the products you are interested in on health and the environment. In the application, you can find the history of the products you are reviewing and quickly access our social media accounts. We constantly keep our platform updated and add new features so that our customers can make informed choices. “Ecomercek application will guide you in choosing the right cosmetics and skin care products.”
Source: Egirisim / Prepared by Irem Yildiz