StartupsTurkiye

Mindsite, a Local E-commerce Analytics Venture, Raises $1.5 Million Investment

Mindsite, a B2B SaaS company in the e-commerce analytics sector, secures $1.5 million investment at a valuation of $15 million under the leadership of Finberg.

Mindsite, founded in 2019 by Ismail Arapzade, Ali Goksu Ozkan, and Hakan Utku Ozdemir, provides AI-powered e-commerce analytics solutions to brands and online marketplaces. The company enhances the sales and profitability of its clients’ e-commerce operations and enables real-time competitor analysis. Among its prominent clients are major companies such as Colgate, PepsiCo, Johnson & Johnson, Unilever, Arcelik, Watsons, Migros, Eczacibasi, Ferrero, Pazarama, and Nestle. Mindsite operates with over 50 companies across 14 different markets, collecting data from 320 different e-commerce platforms, processing a massive 100 million data rows daily.

CEO and co-founder of Mindsite, Ismail Arapzade, commented on this investment round, stating, “We had a successful 2023 achieving our goals. The continued investment from our existing investors is very valuable and meaningful for us. We will physically expand into international markets where more than half of our revenue currently comes from, and we will make local hires in our target markets. With this strategy, we aim to sustain our growth and aim for a significant Series A investment round. We are excited with our strong team of 40 people, investors who believe in our vision, and the resources we need to achieve our goals.”

Mindsite stands out by providing growth-oriented responses to its clients’ needs. As it moves towards its Series A funding round, the company’s next goals include expanding into new international markets, advancing with sustainable growth, and expanding its product range with new artificial intelligence technologies.

Source: Egirisim / Prepared by Irem Yildiz

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